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The INKubator Series:
As a reminder: you were interested in seeing behind-the-scenes of launching & creating temporary tattoo kits.
If you missed it any past emails, click here to catch up.
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DATE: July 23, 2025
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Hey ,
Last time we chatted, we were debating who to market the new temp tattoo kits to.
Decision made.
I just restocked 60 jagua cones in hand (the temp tattoo 'ink') & we're prepping 60 kits to sell.
Meaning, we're hitting the shelves soon, but crazy limited in supply (on purpose).
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We never sold kits. But have paired the prototype kits with a ticket at workshops in the past as a test-run.
And since we'll be selling these kits on their own, it's time to LEVEL UP!
We're selling 2 types of kits:
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The Beginner Kit: for the person who can't even 'draw a stick figure'
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The Artist Kit: for people who already know how to draw, design or use henna
We're in the thick of revamping everything: new packaging, updated instruction cards, tutorials, you name it.
All the things to build a CULT & legacy product, not just a throwaway kit.
Truth is, it's not just about selling a kit. The mission is bigger than that.
We wanna make temp tattoo artistry mainstream, just like permanent tattoos.
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That means creating space for more professional temp tattoo artists (like me) to exist.
It also means making body art accessible as a means of self-expression for anyone who wants a tattoo, but forever is too forever.
What's next? Creating the new packaging, handpacking the kits & finally launch.
Sometimes I wish life was more like that quick-movie-montage scene where it's all done in a 60 sec clip. LOL.
Anyway, what do you think? Solid plan? Or would you do it differently?
Sending good vibes,
Nadine
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